Sunday 01, Nov 2020, Delhi (India)
Online shopping has become quite popular among the Internet-savvy younger generation. While the E-Commerce industry has seen tremendous growth over the last few years,
The emergence of the digital age has certainly impacted almost every individual in some way or the other. Now, people have access to any type of information in the world at the palm of their hand.
Ever thought that E-Commerce could be an emerging platform for generating a humungous amount of revenue and sales and also contribute largely to economic growth.
Globalization and digital innovation have hurtled the fashion industry in every aspect. New developments have been staying constant on the same roads due to the advent of technology.
India is rapidly marching towards becoming a digitally empowered society. The push for e-governance, the proliferation of smartphones, increasing Internet access, and booming digital payments are fueling the country’s journey towards a trillion-dollar digital economy by 2025.
Ten years ago, YouTube pioneers started creating content to share and promote products they like. In those days, “content” was just called “videos”, and the products were those they bought themselves.
Before the whole Influencer trend hit center stage, magazines and television celebrities ruled us all with their stellar looks and fashionable, style-savvy tips for the common man.
With the recent development in technology, social media is on charts with fashion and lifestyle influencers making a decent living through their extraordinary lives. Instagram is the major platform for budding and established influencers,
Fashion Industry has restyled itself with the advent of social media and digitalization. Influencers have been successful in showing the glitz and glam of fashion through their everyday activities and choices via social media influencer marketing.