Tuesday 20, Oct 2020, Delhi (India)
On the 5th of February, the exclusive preview of the Spring/ Summer 2020 collection was presented by Fila, the brand hosted a celebration for their new collection at Mumbai, India.
The Spring/ Summer 2020 collection is all set to upgrade and modify your closet, the collection brings warm and vibrant colors to suit your body type, it also offers a vast range of apparel along with footwear in comfy silhouettes for men and women. FILA, the Italian athleisure label presents its latest collection with an appropriate blend of athleisure and style.
The men's heritage collection is brought to light by bold FILA logo tee-shirts with a clue of a throwback to the retro trends from 80's collection. Bringing the 80's style back is an idea to dance for, the collection includes graphic T-shirt in a peacoat, red, fresh, gliding for an eccentric Spring season. The aesthetic garment and kicks for men and women are accessible in unique colors with a hint of dandelion and amazon green, candy pink, green ash, beetroot, and limelight.
FILA has taken the initiative to provide us with a unique range of footwear styles that are ancient and transform them into modern silhouettes to produce brand new and sporty looks. People's favorite Disruptor and Ray Tracer are modified and the new avatar is something to look forward to.
For casual running, training and exercising the new FILA FPS footwear collection has a wide variety of options to chose from. The collection consists of styles including the ultimate BOA technology for convenient foot grip and is available in diverse lightweight materials for better breathability, comfort and various color options.
Along with the footwear collection, FILA also launched its activewear training line-up, produced for the casual athletes. The training line is mainly designed to motivate one for an active lifestyle and to promote healthy exercising. The apparel and footwear are concentrated towards providing comfort during training sports and active performance.
The showcase mainly witnessed the heritage footwear collection which was presented on an iconic F box wall. The evening of the event was full of fun involvement activities like something as amazing as a life-size Jenga and buzz wire, along with all the throwback of the '80s. Social media influencers and bloggers like Aashna Shroff, Aanam Chasmawala, Riaan George, The Sobo guys, and others were seen participating in the event. From the team, FILA, Mr. Rohan Batra (MD Cravatex Brands), Abdon Lepcha(Creative head, FILA India) and Mr. Anupam Sehgal (Marketing head, FILA India) were also noted gracing the event with their presence.