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Samant Chauhan's First Lakme Fashion Week Show

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On the third day of Lakme Fashion Week Summer/Resort 2020, the collection was showcased by the sustainable fashion designer Samant Chauhan X Nexa, "On the road again" that sharply tailored the menswear collection bringing latest fashion trends on the ramp. The color palette on the runway stayed true to black and grey with liners and checks that enhanced the masculinity. The event was held at Jio World Garden, BKC, Mumbai.

Dhawan For Samant Chauhan

Lakme Fashion Week Narrative

Lakme Fashion Week organized by the renowned brand Lakme, one of the best beauty and cosmetic labels in India and IMG Reliance Limited, are back again with their Summer/Resort Edition 2020.

Lakme Fashion Week's existence is although only two decades old but it is the country's most elite fashion show and comes up with setting the latest fashion trends for its viewers. Now inseparable from the fashion capital Mumbai, the first-ever show of the week was hosted in Delhi, in the year 2000. 

Samant Chauhan (1)

New Delhi on August 17th of the year 2000, witnessed 33 designers from across the country on a single platform showcasing their best collection, from then there was no looking back for the Indian fashion industry. The event got national as well as international recognition. The first few designers who took the opportunity and represented their respective collections were Ranna Gill, Ritu Kumar, Ashish Soni, Rohit Bal, Tarun Tahiliani, and others.

This year, the Summer/Resort collection 2020, paying tribute to its 20th anniversary, Lakme Fashion Week, celebrated various events with different themes and colors on the ramp. From 33 designers in its first show to over 200 labels today Lakme Fashion Week has grown leaps and bounds. The week had separate days like The Gen Next program, sustainable day and others. 

On 14th February 2020, the Delhi based designer Samant Chauhan came up with his first Lakme Fashion Week show and wooed the audience with his collection "On the road again" by bringing interesting black and white color hues. 

Samant Chauhan (2)

Samant Chauhan's Background 

"Fashion to the designer is not just a popular trend, but a very basic form of representation that is always conceptual."

Alumni of the National Institute of Fashion Technology, New Delhi, Samant Chauhan, has won numerous awards for the best design collection. He has worked on multiple projects, also with big names like Armani Exchange, Tommy Hilfiger, Marlboro Classic and others.

At the Singapore Fashion Week in 2005, the designer got his first international mark, where he presented his prize-winning collection, which got him global attention in the fashion industry. In 2006 he debuted at the India Fashion Week and got phenomenal encouragement for his collections. The attention he received from the fashion industry made it sure that he was in the industry for a long time.

His "Kamasutra" collection of 2007 got overwhelming attention from the media and international shoppers. He was called out to be the most promising designer in the Indian fashion industry. The designer holds a special place for silk garments and this particular collection took him to the international market and allowed him to showcase the collection at the Carrousel Du Louvre, Paris.

In 2008 the designer was awarded the "Best Designer Gallery" at TexStyles'08, 'The Wall Street Journal's- Mint' featured him on the cover page for getting the traditional crafts and textiles.

Samant Chauhan (3)

Chauhan showcased 'The silkworm' AW'09 collection at the London Fashion Week, he was also honored with the "Young Fashion Entrepreneur Award" organized by British Council for generating employment in rural India. He also worked towards promoting sustainable fashion and participated with the Centre of Sustainable Fashion at the London College of Fashion. His awards list doesn't stop as he was also honored with the CNBC TV 18's Young Turk Award for placing his hometown on the global map.

2018 was a good year for the designer as he initiated an Aashni + Co couture show at Somerset House London, the big event was followed by another achievement of Glitch collection AW18 showcased at AIFW in March, he introduced Black color for the first time in this show. Later the same collection was also represented in Vancouver Canada.

Samant's Most Appreciated Collection Till Now- "Kamasutra"

His Kamasutra collection was highly praised and it revolves around the timeless theme of exploring the prevalence of eroticism in Ancient Indian Art. Rising from the land of traditional silk weavers, he prefers working most with Bhagalpuri silk. He focuses on wild silk to enhance the erotic art, the raw silk in its natural colors is beautifully mixed with motifs extracted from the ancient sculptures of Khajuraho in to unravel the mystique of most celebrated erotica ever written Vatsayan's "Kama Sutra" written in 4th century BC.

The garments of Kamasutra collection were drawn heavily from the art prevalent in ancient India. The collection is designed with smooth curves, clinging to the body. The fabric was used in layers often untangling the two layers, portraying the embrace of the lovers, amalgamated in the abandon of love. 

Samant Chauhan (4)

Color and texture were the main elements of his collection, color palette focused on earthy tones of brown, beige with a tint of gold along with the textures that were created with the fabrics of unusual silk yarn. Embellishments were kept minimal, the collection was made out of 100% raw silk produced in Bhagalpur, Bihar, India, this category of raw silk is relatively untouched and has numerous possibilities in the realm of high-end fashion garments.

The collection promotes the interest of Bhagalpuri silk weavers by getting it to the fore and facilitating its entry in the national and international mainstream markets. The materials are inspired by Nature and hold a natural feel along with the exotic look and sophistication of the raw silk.

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