Saturday 4th July 2020, Delhi (India)

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Vespa 946 Christian Dior: The Alluring Collaboration Of Two Design Icons
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Vespa 946 Christian Dior: The Alluring Collaboration Of Two Design Icons

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The latest fashion industry news is about the union between the two design icons- Vespa and Christian Dior. The international fashion brand in India – Christian Dior and the Italian scooter brand Vespa have united to create the latest and new version of Vespa 946 with a complementing line of accessories.

The Collaboration 

Vespa 946 Christian Dior
Image Courtesy: Vespa (instagram)

Although the summer for this year has already passed by giving losses due to the widespread global pandemic, the idea of spending a summer exploring new places will prove all the more enticing next year in 2021. Especially, when luxury brand Christian Dior will be unveiling a collaboration in spring with Vespa that will give new hopes to your future travel plans.

The fashion industry news this week is all about the international fashion brand in India– Christian Dior’s announcement of the partnership with the Italian scooter brand- Vespa. The fashion industry news collaboration emphasizes the design of a luxury scooter with a line of complementing accessories. The limited edition of this branded collaboration will go on sale in spring 2021. Both the brands founded in the year 1946 have come together to create this limited-edition scooter that celebrates their individual histories in one valuable item. Initially, the special edition, the scooter will be available in Dior boutiques, in several countries, and as well as in selected Piaggio group’s Motoplex locations. The collaboration celebrates, the freedom of movement and expression that the international fashion brand in India– Christian Dior and Vespa holds so dear. 

The Vespa 946 Christian Dior Model 

Vespa 946 Christian Dior
Vespa 946 Christian Dior

The fashion industry news boasts of the model embracing the scooter’s retro appeal reinvented with the luxury brand Christian Dior’s fashion angle. The Dior’s Oblique motif adorns the seat in a Riviera-ready palette of white and navy. The luxury brand Christian Dior coordinated accessories with the scooter- including a helmet, luggage box, and Dior’s Book Tote.

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Words & Views

The international fashion brand, Christian Dior’s creative director, Maria Grazia Chiuri is the brainchild of this alluring design. The fashion industry news and sites are bombarded with her views on the design and collaboration “For me, Vespa is linked to my city, Rome. It’s linked to the freedom to roam around the city with ease, like in the film Roman Holiday, which has left that ultimate image of Audrey Hepburn clinging to Gregory Peck on a Vespa forever etched in our memory.”

Maria Grazia Chiuri continued, “I have many happy memories starring a Vespa. It’s a symbol of Italian-ness that is delicately linked to my personal history, and it’s now part of my professional life at Dior.”

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